There is nothing as demoralizing as doing something that will have you earning the same income day in day out without any room for growth. An aesthetician who specializes in eyelash extensions and wish to earn more from what she loves most can apply some of the following tricks to ensure that he earns more:
- Raise your rates: Though this is quite difficult considering the stiff competition in the industry, you can upgrade your spa and also include a bigger package that will go hand in hand with the lash extension. This will make your clients feel that the new rates are worth it and they will be the one offering to pay more for the services.
As a spa owner, you can apply different rates on the aesthetician who is always on demand where customers who are served by him will pay more. This will help you to pay the favorite aesthetician more as a way of encouraging him to continue giving his customers his best. It will also give an opportunity for the customers who do not wish to pay more a chance to have their lashes done by other aestheticians.
- Ensure you attend to more clients in a day: You can ensure that you spend less time with one client so that you can make room to accommodate more clients in a day. This will raise your earnings without having to overwork yourself.
You should ensure that the quality of the services offered is not affected as this will make you lose your customers.
- Sell aftercare products to your customers after the eyelash extensions; after an eyelash extension applications, your customers will seek to know how they will take care of their lashes so ensure they remain in great shape. Take this chance to advertise some of the products that you have in your spa and sell them at a profit.
When you are able to do this with each of your customers, you will not only earn from applying lashes but from the products that are used in the maintenance of the lash extensions.
- Before your client leaves the spa, ensure that you have booked them for their next appointment; this will ensure that the customer will come back for more services in your spa.
- Offer other services in addition to the lash application: You can ask your customers to get a full facial in addition to the lash extension which will also amount to more income. You will take less time since you are working on one client and still have time to attend to other clients without the need to cancel an appointment.
Giving your best and ensuring that your clients are satisfied is the best way to soften their hearts towards you and make them agree to pay the new higher rates. A customer must be made to feel that the new rate is also beneficial to him and this is only possible if you also take your services a notch higher as you do the rates.
Instead of giving discounts which will amount to a reduction in your daily earnings, you can think of ways of adding value to the services offered and indirectly charge it to the client.